MAIO came to us with a particular problem. They are architects, but they don’t do architecture. Each of their projects is different. From art installations to stands at trade fairs. But what all of their projects have in common is the way how they were developed and executed. Therefore it became very important to us to show the process of constructing in the visual identity.

One of the challenges of the commission was the small budget. In order not to print letterhead, businesscard, greetingscards or envelopes, we designed three different tapes and printed them on the elegant paper Fedrigoni CST Jade Raster. The advantage is the flexible use of the tape. Anything can be branded with the MAIO visual identity.

(Source: behance.net)

  1. theindigobookship reblogged this from typographie
  2. zo0zi reblogged this from radio-alice
  3. pepolopez reblogged this from sonicfidelity
  4. timesome reblogged this from sonicfidelity
  5. sonicfidelity reblogged this from velvetsmokesignals
  6. ersatzersatzersatz reblogged this from typographie
  7. charmmed reblogged this from typographie
  8. bbqairplanes reblogged this from typographie
  9. thezucollect reblogged this from velvetsmokesignals
  10. trinibops reblogged this from typographie
  11. thisiseight reblogged this from forwhoo
  12. durven reblogged this from typographie
  13. ceepackrun reblogged this from typographie
  14. terriblyartistic reblogged this from typographie
  15. velvetsmokesignals reblogged this from forwhoo
  16. sodasui1600 reblogged this from forwhoo
  17. radio-alice reblogged this from forwhoo
  18. sharewhatyouhave reblogged this from forwhoo
  19. nmpd reblogged this from forwhoo
  20. designindex reblogged this from forwhoo
  21. forwhoo reblogged this from namashco
  22. typegallery reblogged this from typographie
-
Wednesday, 26th June 2013